2025 Program Overview
Please see the 2025 Design Inn Symposium program overview below.
Tuesday 6 May 2025
8:00am-9:00am | NETWORKING: REGISTRATION, COFFEE, TEA and EXHIBITION SHOWCASE |
9:00am-9:05am | WELCOME TO DESIGN INN SYMPOSIUM by emcee JESS ADAMSON, AHICE Group President JAMES WILKINSON and DESIGN INN Content Committee Chair, RUTH HOGAN. |
9:05am-9:40am | PANEL: ADAPTIVE REUSE Mastering the art of office-to-hotel conversions – potential pitfalls, space optimisation strategies and innovative design solutions.
Hosted by Angela Biddle, Principal, FK |
9:40am-10:00am | DESIGN SHOWCASE: The EVE Hotel Sydney Discover the architecture and interior design details of Sydney’s newest trendy boutique hotel.
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10:00am-10:25am | DESIGN Q&A: INTERCONTINENTAL BAROSSA RESORT AND SPA An exploration of the origins and evolution of a state-significant hotel design.
Hosted by JONATHAN CONROY, Snr Director, Design & Engineering – Australasia, IHG Hotels & Resorts |
10:30am-11:00am | NETWORKING: MORNING TEA and EXHIBITION SHOWCASE |
11:00am-11:40am | LIGHTING MASTERCLASS, presented by Studio All
This masterclass explores light as a spatial and psychological instrument—shaping perception, directing visual hierarchy, and constructing atmosphere in hospitality environments. Framed through design, science, and performative space-making, we examine how lighting curates experience and choreographs the theatre of hospitality.
Hosted by Liam Petrie-Allbutt, Founder & Managing Director, Studio All |
11:40am-12:00pm | DESIGN SHOWCASE: 1 Hotel & Homes Melbourne, Seafarers Slated to be a feat of sustainable, biophilic design, don’t miss this exclusive preview of Barry Sternlicht’s mission-driven, luxury lifestyle hotel, ahead of its Australian debut.
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12:00pm-12:35pm | RAISING THE BAR: THE BUSINESS OF BUZZY F&B VENUES
Exploring the influence of the hottest hospitality groups on hotel bar and restaurant design.
Hosted by Caspar Schmidt, Founder & Managing Director, QCC Collection |
12:35pm-1:30pm | NETWORKING: LUNCH and EXHIBITION SHOWCASE |
1:35pm-2:15pm | REFURBISHMENT MASTERCLASS presented by Shape
Refurbishment That Works: Where the Money Goes and How to Make It Count
Hosted by Guy Blunden, Director – Client Services, WMK Architecture |
2:15pm-3:00pm | DEBATE: “Can AI Revolutionise Hotel Design Without Sacrificing Human Creativity and Authenticity?” With artificial intelligence advancing at breakneck speed, speakers will argue for and against its use in hotel design. This debate will explore whether AI can transform hotel design through innovation and efficiency, or whether it will undermine the human touch that makes hospitality so special.
Moderated by IVAN SUNDE, Chief Executive Officer, Onyx ASW |
3:00pm-3:30pm | NETWORKING: AFTERNOON TEA and EXHIBITION SHOWCASE Presented by ![]() |
3:30pm-3:50pm | KEYNOTE: DEFITS THAT DO GOOD
Architect Ren Fernando and former investment banker Ben Stammer teamed up in 2019 to launch ReLove – a not-for-profit organisation dedicated to helping people in need rebuild their lives and homes. ReLove partners with hotels to rescue high-quality furniture from landfill during refurbishments, redirecting it to families affected by domestic violence, people experiencing homelessness, and individuals seeking asylum. In this keynote presentation, discover how ReLove is creating meaningful change – for people, for the planet, and for the hospitality industry’s bottom line. |
3:50pm-4:15pm | DESIGN SHOWCASE: Adelaide Marriott
Distinctly ‘Adelaide’ in style, South Australia’s first Marriott hotel honours the city’s rich history, art and culture, and the heritage of the iconic GPO building that it is housed in. Discover the hotel’s unique design details and luxury bathroom fittings.
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4:15pm-4:55pm | PANEL: DESIGN DECISION MAKERS: Creative control in an evolving hotel landscape In the delicate dance between designer, brand, operator and owner, who gets the final say on design decisions? What makes for a successful outcome, and can too many cooks spoil the broth?
Hosted by Juliet Ashworth, Partner & Creative Director, CHADA |
4:55pm-5:10pm | THE 2025 AUSTRALASIA-PACIFIC HOTEL DESIGN AWARDS, presented by HM Magazine
Celebrate the winners and highly commended in new-build, conversion and refurbishment projects across Australasia-Pacific. |
5:10pm-5:15pm | WRAP UP: Closing remarks on Design Inn Symposium 2025 |
5:15pm-7:15pm | GALA NETWORKING EVENT AT HILTON ADELAIDE (available for AHICE Speakers, Future Leaders Forum and Design Inn delegates only) Presented by ![]() |
7:30pm-onwards | NETWORKING: THE AHICE ASIA-PACIFIC ‘AFTER DARK’ NETWORKING LOUNGE Venue details to be revealed via the AHICE Asia Pacific APP powered by Sudima (complimentary drink on arrival and then pay as you go). Presented by
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Note: Program is subject to change
DESIGN INN House Rules
A note from the organisers: Due to a number of unofficial invite-only events taking place during the official event times in recent years, we would ask that businesses and individuals please do not host any events during the above times as a courtesy to other sponsors of AHICE and Design Inn. We all know that without sponsors, events like this cannot happen and we ask that our request is respected. If events do take place during the official times, the organisers and representatives of those companies will not be able to attend any AHICE sessions at the Adelaide Oval or Design Inn and are at the risk of passes being revoked.
We will also be requesting that supplier attendees that aren’t sponsors of the event to not canvas for business with sales materials and documents at the events at the Adelaide Oval or SkyCity. Those that do it will be at the risk of passes being revoked.
To find out how you can be involved in the program, please contact:
HOTEL OWNERS & CHAINS
James Wilkinson, AHICE Group President: jwilkinson@intermedia.com.au
SUPPLIERS & ADVISERS
Tara Ducrou, Group Commercial Manager: tducrou@intermedia.com.au